Nonprofits often juggle multiple responsibilities, and marketing is one of the first areas to suffer from limited resources—but under-investing in marketing can hinder a nonprofit’s ability to fulfill its mission. The “the nonprofit starvation cycle,” as identified by the Stanford Social Innovation Review, describes how cutting overhead costs to allocate more money to the mission […]
Supporting a charity or nonprofit lets you make a meaningful impact on a cause that matters to you—but selecting the right one isn’t easy. To find the right nonprofit or charity to donate to, start by identifying which causes are important to you and develop a research plan. With so many different organizations dedicated to […]
Elevating other charitable organizations and propelling them forward to reach their full potential involves many moving pieces, including a solid team, transparency, and carrying overhead costs to run your charity like a company (to boost donations like revenue). We must consider the overall impact nonprofits create as an alternative measure of their value, rather than […]
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